Residential contractors

Why join REEL?

Contractors across the state are using the Residential Energy Efficiency Loan (REEL) program statewide. 

  • Reach new customers and grow your business with the help of a statewide marketing campaign
  • Deepen project scopes and size by offering financing administered by the State of California

REEL contractors offer their customers:

  • 100% project financing with attractive rates and terms
  • No liens on property
  • No home equity requirements
  • A broad range of energy efficiency measures to choose from
  • The option to use 30% of the financed amount to fund other home improvements

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About the program residential contractors

Enroll

We are eager to provide licensed California contractors with the opportunity to grow their energy efficiency business statewide through financing.

To participate in the REEL program, you must meet the eligibility requirements and follow three simple steps.

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Complete the REEL Program Compliance Training

Select the Training tab above for on-demand and webinar training options.

Start Training


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Complete the licensed contractor application


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Submit an application

Submit the completed application along with proof of liability insurance by email, mail or fax. You can also submit all documents at any live training event

Email:
gogreen@frontierenergy.com
(preferred method)

Mail:
REEL
c/o Frontier Energy
600 Wilshire Boulevard, Suite 500
Los Angeles, CA 90017

Phone Inquiries: 800-484-0109

How to enroll residential contractors

Eligibility requirements

  •  Current Contractors State License Board (CSLB) license relevant to work performed
  •  No disciplinary action against CSLB license in previous 12 months
  •  No outstanding judgements or liens
  •  Proof of current commercial general liability insurance coverage (at least $1 million per occurrence)
  •  Current workers’ compensation insurance (if applicable)

For a full description of requirements, refer to REEL Program: Contractor Eligibility Requirements+.

Training

Your first step in being able to offer REEL financing is taking the REEL Compliance Training. Online and webinar-based options make taking the one-hour training easy.

OPTION 1
Online, anytime

Take the on-demand training today. You can start, pause and resume the training to fit your schedule.

OPTION 2
Webinar training

In live training webinars you can ask questions and get answers as you learn. To schedule a live training, email the contractor support team.

Schedule a training

Training residential contractors

Eligible Energy Efficiency Measures

To find measure identifiers for the Residential Energy Efficiency Loan (REEL) program, use the following table.

If you would prefer to download the List of Eligible Energy Efficiency Measures (EEEMs) PDF, please use the button below.

Displaying 43 of 43 measures

Measure Name Measure Specification Power Source Self Install Identifier
Air cleaner or purifier - ENERGY STAR®

ENERGY STAR® certified air cleaner or air purifier.

Electric Yes AP-ACLN
Air Sealing - Whole Building

Whole Building Air Sealing

Electric, Gas No BE-AIRS
Attic Insulation

Attic Insulation

Electric, Gas No BE-INSA
Clothes Dryer (Electric) - ENERGY STAR®

ENERGY STAR® certified ventless or vented electric clothes dryer.

Electric Yes AP-DRYE
Clothes Dryer (Gas) - ENERGY STAR®

ENERGY STAR® certified natural gas dryer.

Gas No AP-DRYG
Clothes Washer (ENERGY STAR®; water source from electric water heater)

ENERGY STAR® certified clothes washer. Washer uses ELECTRIC water heater for water source.

Electric Yes AP-WSHE
Clothes Washer (ENERGY STAR®; water source from gas water heater)

ENERGY STAR® certified clothes washer. Washer uses GAS water heater for water source.

Gas Yes AP‐WSHG
Cool Roof (CRRC certified)

Requires replacement of at least 50% of roof or 1,000 square feet of roof area. Product must be certified by Cool Roof Rating Council (CRRC).

Electric No BE-ROOF
Dishwasher (ENERGY STAR®; water source from electric water heater)

ENERGY STAR® certified dishwasher. Dishwasher uses ELECTRIC water heater for water.

Electric Yes AP-DSHE
Dishwasher (ENERGY STAR®; water source from gas water heater)

ENERGY STAR® certified dishwasher. Dishwasher uses GAS water heater for water source.

Gas Yes AP-DSHG
Duct Insulation

Duct Insulation that meets the standards specific to the climate zone.

Electric, Gas No HV-DUCI
Duct Sealing

Duct sealing for new or existing ducts.

Electric, Gas No HV-DUCX
Evaporative Cooling

Evaporative Cooling – ducted, ducted with dampers, or window coolers

Electric No HV-EVAP
Faucet Aerator (water source from electric water heater)

An electric water heater must provide source of heating for water.

Electric Yes WH-FAUE
Faucet Aerator (water source from gas water heater)

A gas water heater must provide source of heating for water.

Gas Yes WH-FAUG
Floor Insulation

Floor Insulation

Electric, Gas No BE-INSF
Freezer (ENERGY STAR®)

ENERGY STAR® certified freezer. Per manufacturer's installation guidelines.

Electric Yes AP-FREZ
Heating - Radiant/Hydronic

Hydronic Radiant Heating

Electric, Gas No HV-HYRA
HVAC - Central Air Conditioning Unit

Central Air Conditioning Unit

Electric No HV-CACS
HVAC - Central Heating and Air Conditioning System

Central Heating and Air Conditioning System

Electric, Gas No HV-CHAC
HVAC - Furnace

Central Heating Gas Furnace

Gas No HV-FURR
HVAC - Heat Pump

Air-Source or Ground-Source Heat Pump

Electric No HV-HPMP
HVAC - Wall Furnace

Fan-type or Gravity Wall Furnace

Gas No HV-FANT
LED Lighting

LED lighting and fixtures. Must be hard wired, UL Listed and ENERGY STAR® Certified. Replacement recessed light fixtures must be rated ICAT (insulation contact air tight)

Electric No LI-LEDL
Mini Split Air Conditioning System - >= 18 SEER

18 SEER or greater Mini Split Air Conditioning System

Electric No HV-MSPL
Other Measures Qualifying Through IOU/REN/CCA Programs

Other measures qualifying through IOU/REN/CCA programs. Not eligible for measures elsewhere on this list or projects that do not receive an incentive.

Electric, Gas No OT-REBA
Pool - Pump Motor

Pool Pump Motor

Electric Yes PP-MOTR
Pool - Variable Speed Motor

Variable Speed Pool Pump Motor

Electric Yes PP-VMTR
Radiant Barrier

Radiant Barrier - Follow manufacturer installation requirements for installation in the attic.

Electric No BE-RADB
Refrigerator (ENERGY STAR®)

Primary refrigerator installation - ENERGY STAR® certified. Per manufacturer's installation guidelines.

Electric Yes AP-FRIG
Shower - Thermostatic Valve (water source from electric water heater)

An electric water heater must provide source of heating for water.

Electric No WH-VALE
Shower - Thermostatic Valve (water source from gas water heater)

A gas water heater must provide source of heating for water.

Gas No WH-VALG
Shower Head - Low Flow (water source from electric water heater)

An electric water heater must provide source of heating for water.

Electric Yes WH-SHWE
Shower Head - Low Flow (water source from gas water heater)

A gas water heater must provide source of heating for water.

Gas Yes WH-SHWG
Smart Thermostat

Must be programmable through a user interface and capable of two-way communication of data to a location outside the home.

Electric, Gas Yes HV-SMRT
Wall Insulation

Wall Insulation

Electric, Gas No BE-INSW
Water Heater - Electric Tankless

On-Demand Electric Tankless Water Heater

Electric Yes WH-ETNK
Water Heater - Gas Tankless

On-Demand Natural Gas Tankless Water Heater; must be ENERGY STAR® (UEF 0.87 or greater)

Gas No WH-GTNK
Water Heater - Heat Pump Water Heater

ENERGY STAR® electric heat pump water heater (<=55 gallon with UEF >= 2.00; >55 gallons with UEF >= 2.20)

Electric Yes WH-HP55
Water Heater - Tank Storage (Gas)

ENERGY STAR® Gas Storage Water Heater

Gas No WH-WHEG
Whole House Fan

Whole House Fan

Electric No HV-HFAN
Window Film

Window film installed in conditioned space.

Electric, Gas No BE-WFLM
Windows/Glass Doors

Windows/Glass Doors installed in conditioned space.

Electric, Gas No BE-WIND
Displaying 43 of 70 measures

  • Measure Specification:

    ENERGY STAR® certified air cleaner or air purifier.

  • Power Source: Electric
  • Self Install: Yes
  • Identifier: AP-ACLN
  • Measure Specification:

    Whole Building Air Sealing

  • Power Source: Electric, Gas
  • Self Install: No
  • Identifier: BE-AIRS
  • Measure Specification:

    Attic Insulation

  • Power Source: Electric, Gas
  • Self Install: No
  • Identifier: BE-INSA
  • Measure Specification:

    ENERGY STAR® certified ventless or vented electric clothes dryer.

  • Power Source: Electric
  • Self Install: Yes
  • Identifier: AP-DRYE
  • Measure Specification:

    ENERGY STAR® certified natural gas dryer.

  • Power Source: Gas
  • Self Install: No
  • Identifier: AP-DRYG
  • Measure Specification:

    ENERGY STAR® certified clothes washer. Washer uses ELECTRIC water heater for water source.

  • Power Source: Electric
  • Self Install: Yes
  • Identifier: AP-WSHE
  • Measure Specification:

    ENERGY STAR® certified clothes washer. Washer uses GAS water heater for water source.

  • Power Source: Gas
  • Self Install: Yes
  • Identifier: AP‐WSHG
  • Measure Specification:

    Requires replacement of at least 50% of roof or 1,000 square feet of roof area. Product must be certified by Cool Roof Rating Council (CRRC).

  • Power Source: Electric
  • Self Install: No
  • Identifier: BE-ROOF
  • Measure Specification:

    ENERGY STAR® certified dishwasher. Dishwasher uses ELECTRIC water heater for water.

  • Power Source: Electric
  • Self Install: Yes
  • Identifier: AP-DSHE
  • Measure Specification:

    ENERGY STAR® certified dishwasher. Dishwasher uses GAS water heater for water source.

  • Power Source: Gas
  • Self Install: Yes
  • Identifier: AP-DSHG
  • Measure Specification:

    Duct Insulation that meets the standards specific to the climate zone.

  • Power Source: Electric, Gas
  • Self Install: No
  • Identifier: HV-DUCI
  • Measure Specification:

    Duct sealing for new or existing ducts.

  • Power Source: Electric, Gas
  • Self Install: No
  • Identifier: HV-DUCX
  • Measure Specification:

    Evaporative Cooling – ducted, ducted with dampers, or window coolers

  • Power Source: Electric
  • Self Install: No
  • Identifier: HV-EVAP
  • Measure Specification:

    An electric water heater must provide source of heating for water.

  • Power Source: Electric
  • Self Install: Yes
  • Identifier: WH-FAUE
  • Measure Specification:

    A gas water heater must provide source of heating for water.

  • Power Source: Gas
  • Self Install: Yes
  • Identifier: WH-FAUG
  • Measure Specification:

    Floor Insulation

  • Power Source: Electric, Gas
  • Self Install: No
  • Identifier: BE-INSF
  • Measure Specification:

    ENERGY STAR® certified freezer. Per manufacturer's installation guidelines.

  • Power Source: Electric
  • Self Install: Yes
  • Identifier: AP-FREZ
  • Measure Specification:

    Hydronic Radiant Heating

  • Power Source: Electric, Gas
  • Self Install: No
  • Identifier: HV-HYRA
  • Measure Specification:

    Central Air Conditioning Unit

  • Power Source: Electric
  • Self Install: No
  • Identifier: HV-CACS
  • Measure Specification:

    Central Heating and Air Conditioning System

  • Power Source: Electric, Gas
  • Self Install: No
  • Identifier: HV-CHAC
  • Measure Specification:

    Central Heating Gas Furnace

  • Power Source: Gas
  • Self Install: No
  • Identifier: HV-FURR
  • Measure Specification:

    Air-Source or Ground-Source Heat Pump

  • Power Source: Electric
  • Self Install: No
  • Identifier: HV-HPMP
  • Measure Specification:

    Fan-type or Gravity Wall Furnace

  • Power Source: Gas
  • Self Install: No
  • Identifier: HV-FANT
  • Measure Specification:

    LED lighting and fixtures. Must be hard wired, UL Listed and ENERGY STAR® Certified. Replacement recessed light fixtures must be rated ICAT (insulation contact air tight)

  • Power Source: Electric
  • Self Install: No
  • Identifier: LI-LEDL
  • Measure Specification:

    18 SEER or greater Mini Split Air Conditioning System

  • Power Source: Electric
  • Self Install: No
  • Identifier: HV-MSPL
  • Measure Specification:

    Other measures qualifying through IOU/REN/CCA programs. Not eligible for measures elsewhere on this list or projects that do not receive an incentive.

  • Power Source: Electric, Gas
  • Self Install: No
  • Identifier: OT-REBA
  • Measure Specification:

    Pool Pump Motor

  • Power Source: Electric
  • Self Install: Yes
  • Identifier: PP-MOTR
  • Measure Specification:

    Variable Speed Pool Pump Motor

  • Power Source: Electric
  • Self Install: Yes
  • Identifier: PP-VMTR
  • Measure Specification:

    Radiant Barrier - Follow manufacturer installation requirements for installation in the attic.

  • Power Source: Electric
  • Self Install: No
  • Identifier: BE-RADB
  • Measure Specification:

    Primary refrigerator installation - ENERGY STAR® certified. Per manufacturer's installation guidelines.

  • Power Source: Electric
  • Self Install: Yes
  • Identifier: AP-FRIG
  • Measure Specification:

    An electric water heater must provide source of heating for water.

  • Power Source: Electric
  • Self Install: No
  • Identifier: WH-VALE
  • Measure Specification:

    A gas water heater must provide source of heating for water.

  • Power Source: Gas
  • Self Install: No
  • Identifier: WH-VALG
  • Measure Specification:

    An electric water heater must provide source of heating for water.

  • Power Source: Electric
  • Self Install: Yes
  • Identifier: WH-SHWE
  • Measure Specification:

    A gas water heater must provide source of heating for water.

  • Power Source: Gas
  • Self Install: Yes
  • Identifier: WH-SHWG
  • Measure Specification:

    Must be programmable through a user interface and capable of two-way communication of data to a location outside the home.

  • Power Source: Electric, Gas
  • Self Install: Yes
  • Identifier: HV-SMRT
  • Measure Specification:

    Wall Insulation

  • Power Source: Electric, Gas
  • Self Install: No
  • Identifier: BE-INSW
  • Measure Specification:

    On-Demand Electric Tankless Water Heater

  • Power Source: Electric
  • Self Install: Yes
  • Identifier: WH-ETNK
  • Measure Specification:

    On-Demand Natural Gas Tankless Water Heater; must be ENERGY STAR® (UEF 0.87 or greater)

  • Power Source: Gas
  • Self Install: No
  • Identifier: WH-GTNK
  • Measure Specification:

    ENERGY STAR® electric heat pump water heater (<=55 gallon with UEF >= 2.00; >55 gallons with UEF >= 2.20)

  • Power Source: Electric
  • Self Install: Yes
  • Identifier: WH-HP55
  • Measure Specification:

    ENERGY STAR® Gas Storage Water Heater

  • Power Source: Gas
  • Self Install: No
  • Identifier: WH-WHEG
  • Measure Specification:

    Whole House Fan

  • Power Source: Electric
  • Self Install: No
  • Identifier: HV-HFAN
  • Measure Specification:

    Window film installed in conditioned space.

  • Power Source: Electric, Gas
  • Self Install: No
  • Identifier: BE-WFLM
  • Measure Specification:

    Windows/Glass Doors installed in conditioned space.

  • Power Source: Electric, Gas
  • Self Install: No
  • Identifier: BE-WIND

Resources

The following forms, documents, and materials can help you complete a project for the Residential Energy Efficiency Loan (REEL) program.

The following project forms are required to submit a REEL project.

1 Optional form. Not applicable for California Coast Credit Union projects.

The following are resources to help you participate in the REEL program.

2 EEEMs stands for Eligible Energy Efficiency Measures that are eligible for efficiency rebates, such as HVAC systems, appliances, windows and insulation.
3 A Bill Impact Estimate must be provided to the customer prior to commencing work on the property. Contractors can use GoGreen Financing's Bill Impact Estimate or create their own estimate using energy modeling software.

The following resources can help you speak to potential customers about the Residential Energy Efficiency Loan (REEL) program.

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California Coast
Credit Union

Available statewide

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Desert Valleys
Federal Credit Union

Available to borrowers in Indian Wells Valleys, Searles Valley, and parts of Kern, Inyo and San Bernardino counties.

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Eagle
Community Credit Union

Available to borrowers in Orange County.

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First U.S.
Community Credit Union

Available to borrowers in Sacramento, Placer, Nevada, El Dorado, Amador, Yuba, Yolo, Sutter, San Joaquin, Solano, Sierra, and Contra Costa counties.

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Matadors
Community Credit Union

Available statewide

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Pasadena Service
Federal Credit Union

Available to borrowers in Pasadena, Covina, Vernon, and the greater San Gabriel Valley.

View lender profile+

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Valley Oak
Credit Union

Available to borrowers in Tulare and Madera counties.

The following resources can help you speak to potential customers about the Residential Energy Efficiency Loan (REEL) program. If you'd like to add your company logo and contact information to the flyers below and other collateral, please contact the Frontier Energy team by sending an email to gogreen@frontierenergy.com.

Flyer

English/Spanish Flyer
Comfort You Can Afford

Download this print-ready flyer to let your customers know that they can afford comfort with the REEL program. This flyer contains English language on the front, with a Spanish translation on the back.

Download

Flyer

English/Spanish Flyer
Take Control of Your Comfort

Download this print-ready flyer to help your customers take control of their comfort with the REEL program. This flyer contains English language on the front, with a Spanish translation on the back.

Download

Presentation

Partner Presentation

Giving a presentation on REEL? Use this presentation to inform your customers about the benefits of REEL.

Download

Talking Points

Talking Points

Use these talking points to tell your customers about the benefits of REEL.

Download

Sample project – HVAC and required safety test

This sample HVAC system replacement project requires a safety test. Because the property is serviced by both Southern California Edison and Southern California Gas Company, a utility bill from each company is required.

Sample project – HVAC plus nonenergy efficiency measures

This sample project is an installation of a HVAC system with a nonenergy efficiency measure. One spouse (Ellen Ramirez) is the utility customer, and the other spouse (Pat Ramirez) is the borrower. Below is a list of documents needed to submit to a lender for this project.

Need help?

The REEL contractor support team at Frontier Energy is available if you need help getting started, filling out program forms, talking to your customers about financing or any other program questions.

REEL contractor support:
Frontier Energy
800-484-0109
gogreen@frontierenergy.com

resources residential contractors